The Cost of Adventure Content

I followed a US athlete and his sponsors in search of an epic adventure byline. The trip was supposed to be this "race against time" and "pushing limits" kind of story as he took on a 24-hour challenge across three peaks.

We had photographers, drones, hiking gear, paraglider wings... and sponsors. But this turned out to be the piece they wouldn't want to read.

During the trip, an uneasy feeling came over me. A cold realisation. This piece became about what went on behind the epic story.